
Simple is STILL Better: Embrace Speed & Simplicity for a competitive edge
Customers’ embrace of the web and smart phones creates massive new data sets, many of them unstructured or semi-structured. These include opinions, preferences, chat and email transcripts, and web clickstreams. The hardware and software technologies underpinning first generation warehouses were not designed to manage data at today’s volume or variety. While coercing older technologies to satisfy new demands may be possible, the results are inefficient and burdened with unplanned, unnecessary costs.
PureData System for Analytics has been designed, integrated and optimized to deliver data services to today's demanding applications with simplicity, speed and lower cost.
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