Sponsor: IBM Corporation

This white paper outlines the latest customer analytics opportunities and challenges facing sales, marketing, and customer service decision makers. It draws on IDC's research into big data and analytics (BDA) business and technology trends and provides recommendations for organizations looking to improve their customer analytics initiatives. The paper also considers the role of workload optimized systems as a technology platform to enable customer analytics and describes the IBM PureData System for Analytics as one of the leading workload-optimized systems in the market today.

Organizations creating software are grappling not only with today’s tough economic climate, but also with increased complexity in their processes and supply chains. Many factors serve to complicate software delivery, but competition lies at the heart of this complexity. Effective quality management creates opportunities to deliver key business benefits, such as improved market share, higher customer satisfaction, and increased brand equity. But top quality in the completed product cannot serve as the single guiding principle by which products are produced and delivered. Time to market is also key; costs and risk factors must also be part of the balancing act. Get these things wrong, and you may face un-sustainable costs, missed windows of opportunity, un happy customers, even a massive recall or the complete failure of a system at a critical moment. Get these things right, and you can achieve a positive operational return on investment from efficiencies gained in development activities.

In this report, AIIM looks at the reasons for slow progress towards paper-free processes - measure the adoption of digital mailrooms, chart the progress of mobile capture, and show which paper-free processes are the most effective.

Deliver a better customer experience. Intelligent imaging solutions combine advanced document capture, imaging archive, workflow and content analytics to consolidate multiple inputs from email, faxes, mobile devices, online sources, archives and paper.

How much storage is enough? With over 10 zettabytes consumed each year, storage growth continues to accelerate. As enterprises turn to flash-based storage to improve performance, what other gains can be achieved by strategic application of flash? Watch this TechByte sponsored by IBM to hear industry expert Matt Sarrel discuss how your flash strategy can lead to improved business results and faster time to value not just in IT but for the business as a whole.

The IT mantra seems to have evolved from “do more with less” to “do everything with nothing”. Every decision to purchase products or services needs to demonstrate a solid return to the bottom line before the CFO and executive team will okay a purchase. You may know the performance and reliability benefits of flash storage, but how does that translate into return on investment or lowering the overall cost of storage ownership? Watch this TechByte sponsored by IBM to hear industry expert Matt Sarrel discuss how improved availability and higher performance pay off and how some other enterprises have already demonstrated big savings.

IBM recently commissioned Forrester Consulting to examine the total economic impact and potential return on investment that companies realized by implementing an IBM "bring your own device" program. Read the study and find out how these companies earned measurable benefits including: ROI, increased productivity and lower support costs.

Many IT professionals cite loss of control as a barrier to using third-party partners for enterprise cloud construction and management. Read the white paper to learn how IBM SmartCloud Services help knock down this barrier by offering the cost-savings and convenience of a third-party cloud with a web portal that gives you control of cloud activities. You’ll also find out how IBM cloud solutions can help your organization enhance business processes, create new revenue streams and boost competitive advantage.

An effective cyber security strategy calls for the latest intelligence on the kinds of attacks that are occurring, who is committing them, and how often they are happening. A new IBM report offers expert insight into a range of security statistics, based on monitoring tens of billions of security events that occurred at 3,700 organizations around the world.

This interactive guide provides insights on the key actions to take to take to safeguard your reputation through strategic, cost effective security and resilience investments.

Businesses around the world are looking for ways to innovate, improve customer relationships and drive down costs. But it can be challenging to find the right people and resources to support those corporate initiatives. Managed services from IBM can help.

Companies worldwide are embracing private clouds, not only because they support new, highly efficient and secure data solutions, but also to drive new competitive organizational strategies. This white paper provides an assessment of the business value of implementing IBM SmartCloud Entry for Power Systems versus comparable private cloud solutions from VMware on Intel. It discusses the benefits of private cloud solutions, including reduced labor and hardware/software costs, ease of implementation and adoption, scalability, organizational flexibility, security, improved efficiency, as well as allocation of and access to IT resources.

In this far-reaching research based on analysis of over 31,000 BDA environments SIL examined the real-world impact on businesses that deploy big data analytics on a variety of platforms, including IBM’s Power, x86, competitive UNIX and a group of miscellaneous platforms. The metrics used to analyze the differences in platforms were both objective and subjective. The objective metrics include reported data points on costs, run times, resource usages, security and so on. The subjective metrics include responses on various levels and sources of customer satisfaction. Since BDA adoption is highly correlated to the success that a customer has seen in the initial stages of deployment, all of the metrics, i.e., cost, risk and satisfaction, are based on a perception of initial success. The research revealed that the platform you chose for BDA does make a huge difference. Read this report, not only to gain insights into BDA, but also to learn more about how a platform like IBM Power Systems can descrease risk, increase security, reduce costs and maximize your BDA strategy.

IBM SmartCloud Workload Automation is a sophisticated, cloud-enabled solution that unifies disparate applications and business processes to help organizations achieve superior efficiency and availability while leveraging the flexibility and scalability of cloud computing.