Raise your hand if you’ve had concerns about how your email marketing program is performing in the last year. Heck, how about the last month? Well, you’re not alone and the data is there to support it. Many B2B marketers are still operating on the batch-and-blast playbook from the late 90s. It's time to evolve and we'll show you how.
98% of your traffic currently remains anonymous.
How many sales have slipped away because your team did not have a platform to identify anonymous website visitors that showed real interest in your services, but didn’t fill out a static form while on your site.
This “invisible sales pipeline” is made up all of those people visiting your site who are never going to fill out a form. The challenge then becomes how you can get visibility of buyers in the invisible sales pipeline, find the ones worth talking to, and then connect with them?
The answer to this challenge is in this whitepaper.
You don’t have enough qualified leads in your sales pipeline.
B2B marketing and demand generation has made enormous leaps over the last 10 years. Marketing Automation. Business Intelligence. Revenue Attribution. Personalization. Web Services.
But, the typical marketing stack has become increasingly bloated and often leaves marketers with too many features that aren’t satisfying their fundamental goal of positive pipeline growth.
LeadFWD was designed to simplify a marketer’s technology stack by combining tools that are commonly delivered by multiple solutions, into one easy-to-use sales automation platform.
It’s simple, intuitive and unlike most other lead generation platforms -- LeadFWD can begin making a positive impact on day one.
You don’t have enough qualified leads in your sales pipeline
B2B marketing and demand generation has made enormous leaps over the last 10 years. Marketing Automation. Business Intelligence. Revenue Attribution. Personalization. Web Services.
But, the typical marketing stack has become increasingly bloated and often leaves marketers with too many features that aren’t satisfying their fundamental goal of positive pipeline growth.
Read on to know more...
You don’t have enough qualified leads in your sales pipeline.
B2B marketing and demand generation has made enormous leaps over the last 10 years. Marketing Automation. Business Intelligence. Revenue Attribution. Personalization. Web Services.
But, the typical marketing stack has become increasingly bloated and often leaves marketers with too many features that aren’t satisfying their fundamental goal of positive pipeline growth.
LeadFWD was designed to simplify a marketer’s technology stack by combining tools that are commonly delivered by multiple solutions, into one easy-to-use sales automation platform.
It’s simple, intuitive and unlike most other lead generation platforms -- LeadFWD can begin making a positive impact on day one.
98% of your traffic currently remains anonymous.
How many sales have slipped away because your team did not have a platform to identify anonymous website visitors that showed real interest in your services, but didn’t fill out a static form while on your site.
This “invisible sales pipeline” is made up all of those people visiting your site who are never going to fill out a form. The challenge then becomes how you can get visibility of buyers in the invisible sales pipeline, find the ones worth talking to, and then connect with them?
The answer to this challenge is in this whitepaper.
Raise your hand if you’ve had concerns about how your email marketing program is performing in the last year. Heck, how about the last month? Well, you’re not alone and the data is there to support it. Many B2B marketers are still operating on the batch-and-blast playbook from the late 90s. It's time to evolve and we'll show you how.
Your website’s lead capture forms treat all visitors the same.
The most successful approach to lead capture is aligning a visitor’s interests with content and messaging. Content must be targeted, specific, and meet the needs of the people who are browsing your site. Too often marketers rely on static landing page forms that place too much of a burden on a visitor to move the sales process forward. Ultimately creating so much friction that the visitor never bothers to convert. So what happens? The visitor browses and then vanishes without a trace (and without a conversion).
Read on to know more...
You don’t have enough qualified leads in your sales pipeline
B2B marketing and demand generation has made enormous leaps over the last 10 years. Marketing Automation. Business Intelligence. Revenue Attribution. Personalization. Web Services.
But, the typical marketing stack has become increasingly bloated and often leaves marketers with too many features that aren’t satisfying their fundamental goal of positive pipeline growth.
Read on to know more...
Amazing things happen when two industry leaders combine their talents into one integrated solution. Together, Citrix ADC and Cisco ACI solve a data center’s most pressing infrastructure and network management problems by providing a solution that integrates L4-L7 load balancing, alleviates overhead and sprawl, scales as demand fluctuates, and ensures future compatibility in competitive business environments. All the while providing industry-unique, application-focused visibility and the essential security analytics you require. Together, Citrix and Cisco deliver a secure, agile, and scalable environment backed by the quality, reputation, and support of industry standards Citrix ADC and Cisco ACI.
Digital transformation is quickly impacting every industry, making it increasingly difficult to keep pace with an evolving digital workplace. Many businesses, especially those with smaller IT teams and lower budgets, struggle with implementing new solutions and delivering enterprise-level services like desktop virtualization and BYOD.
Increased mobility has changed the business landscape. As more workers use additional devices from a multitude of locations, connectivity to business data has become difficult to sustain and costly to scale. This increase in devices, device types, and locations also adds a higher level of business risk. To meet the increase in business needs while reducing the level of risks, businesses have expanded or migrated their workloads into the public cloud. However, customers have quickly learned some of the limitations presented by embracing a public cloud solution.
An application or service that you develop once to run in multiple clouds has a clear advantage over one that is bound to a single OS or runtime environment. Container technology makes it possible, but container security vulnerabilities are beginning to surface. We describe 6 steps you can take to ensure that container security doesn’t become a DevOps roadblock.
It’s what you do — a dynamic activity that people expect to accomplish anywhere, anytime, on any device. Supporting today’s workforce requires a digital platform that empowers productivity and ensures security and management at scale everywhere: on site, on the road, or in the cloud.
Citrix and Cisco solutions work together to help you transform the way you work, realize the multicloud promise, and innovate with confidence. Modern, flexible, and automated networking, combined with next-generation security, allows IT leaders to focus on innovative, business critical strategy.
In this eBook, you’ll learn how to accelerate realization of a modern digital platform for your business and gain access to resources and information that will help you on your journey.