Today’s leading enterprises are undergoing a digital transformation. They are diving into the API economy, in which businesses provide services—and the services of partners—when and where customers want them. They are connecting existing enterprise applications, data and services to new channels of personalized customer engagement. These transformations are driven by:

• Consumers’ thirst for compelling, omni-channel brand experiences
• Enterprise leaders’ desire to connect internal groups of developers across lines of businesses to increase reuse of digital assets and accelerate time to innovation
• Incumbent businesses’ need to compete against new entrants that are offering enhanced experiences—in today’s markets, if you’re not disrupting, you’re being disrupted

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In this IBM limited-edition Dummies book, you’ll learn what operational decision management (ODM) is and how it can benefit your organization by helping to:

• Enable faster and more agile change so your business can react more quickly to opportunities and threats
• Automatically capture knowledge so it can be reused to make better business decisions
• Manage compliance better by providing a clear record of the rules that govern business operations
• Make operational decisions more predictable and repeatable while also allowing you to model, measure, collaborate on and refine these decisions as your business needs change
• Improve customer service with more consistent and accurate rules-based decisions, as well as by personalizing the user experience

This IBM limited edition e-book helps you learn the basics of application programming interfaces (APIs), including:

• What an API is—and what it’s not
• What it means to manage an API
• How to recognize good API design
• The primary business and IT agendas that lead to API adoption
• How APIs fit into integration middleware

For years, application performance management (APM) played an important but largely background role. With the evolution of a digital world where innovation and customer engagement rule, APM is now firmly in the spotlight.

View the IBM webcast featuring Cameron Haight from Gartner, Inc., to learn how APM has evolved alongside DevOps and agile practices.

• Streamline the innovation process with APM.
• Evaluate APM tools.
• Apply APM across the full DevOps tool chain, from development to production.
• Accelerate product releases across hybrid cloud environments with APM.

You’ll also hear from Arun Biligiri, IBM's APM leader, as he discusses how IBM is leveraging its leadership in hybrid cloud and cognitive capabilities to deliver a DevOps-centric APM solution.