How to Modernize Hadoop in Three Steps

Modernizing your Hadoop technology will help reduce the cost and size of existing data lakes, improve the customer experience by understanding existing data and identify which data should move to object storage versus the cloud.

Download this eBook to learn how to modernize Hadoop in three steps.

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In a World Without Third-party Cookies, a First-party Data Strategy Takes the Cake

By 2022, approximately 86% of browser traffic will no longer be supported by third-party cookies. For years, companies have used third-party cookies to track and understand buyer behavior online. Now, amidst privacy concerns and regulatory laws, marketers now face data deprecation and may face challenges ahead without a solution in place.

So what exactly is the industry moving towards?

The first step in combating third-party cookie loss is shifting to a first-party data strategy. Read our latest ebook, First-Party Data Takes the Cake, to learn how to use the data you obtain directly from customer relationships — instead of buying it from a third-party — to continue tracking and targeting customer behavior effectively, to provide the best customer experience (CX) possible, and to future proof your targeting strategies.

Read it today to:

  • Learn key differences between first, second, and third-party data
  • Understand the benefits of centering your CX strategy around first-party data
  • Prepare to get the right tech in place for 2022
  • Leverage 4 strategic steps in creating a first-party data strategy
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In a World Without Third-party Cookies, a First-party Data Strategy Takes the Cake

By 2022, approximately 86% of browser traffic will no longer be supported by third-party cookies. For years, companies have used third-party cookies to track and understand buyer behavior online. Now, amidst privacy concerns and regulatory laws, marketers now face data deprecation and may face challenges ahead without a solution in place.

So what exactly is the industry moving towards?

The first step in combating third-party cookie loss is shifting to a first-party data strategy. Read our latest ebook, First-Party Data Takes the Cake, to learn how to use the data you obtain directly from customer relationships — instead of buying it from a third-party — to continue tracking and targeting customer behavior effectively, to provide the best customer experience (CX) possible, and to future proof your targeting strategies.

Read it today to:

  • Learn key differences between first, second, and third-party data
  • Understand the benefits of centering your CX strategy around first-party data
  • Prepare to get the right tech in place for 2022
  • Leverage 4 strategic steps in creating a first-party data strategy
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Vertex Indirect Tax Solutions in the Oracle Cloud

Vertex Indirect Tax O Series, powered by Oracle Cloud Infrastructure, is a strategic collaboration that enables companies who are running their Oracle applications on OCI, to leverage Vertex Indirect Tax O Series, a best-in-class enterprise indirect tax solution, on the same platform.

During this webcast, learn how our joint customers can build, deploy, integrate, and extend Vertex tax solutions in the Oracle Cloud. We will also discuss how we ensure that rigorous security and performance standards are and continue to be met.

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Digital Transformation Demands a New Approach to ERP with Oracle Fusion Cloud ERP

When selecting an enterprise resource planning (ERP) system, executives often overlook the power it holds today and the importance of tax compliance. Some organizations still believe that the operational systems that have supported their companies in the past, will help to do business in a new way as they grow. However, ERP can be a significant impediment to modernization if the processes encoded in the software are inflexible or bind the company to outmoded ways of doing business.

In this white paper, learn about factors which IT leaders should consider when planning for an ERP transformation along with business transformation, the significance of choosing a tax-aware ERP and how the right ERP solution can accelerate the pace and benefits of transformation.

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Case Study: Reducing Audit Risk with Vertex and Oracle Fusion Cloud ERP

In this new normal, many companies are evolving their business models to keep up with the ever-changing times. In this webcast, Vertex and Deloitte thought leaders discuss how they helped transform Arcadis’ Accounts Payable and Purchasing processes by implementing Vertex tax automation for Oracle Fusion Cloud ERP. Hear from Arcadis, a leading global design & consultancy firm, as they share their challenges and how with the help of tax automation, were able to eliminate tedious, time-consuming, and repetitive processes that allowed their staff to focus on higher-value work.

Viewers will learn how an automated tax solution can give their organization scalability and flexibility while helping improve the accuracy of sales, use, and value added tax calculations on transactions, ultimately reducing audit risk.

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Accelerate Tax Automation Integration for Oracle Fusion Cloud ERP

The world of indirect tax never stands still. With constantly changing tax rates and rules, tax automation technology can help companies keep up to date and stay compliant. Understanding the need to streamline the tax engine integration process and ongoing updates to tax content, we developed the Vertex® Indirect Tax Accelerator for Oracle Fusion Cloud ERP. Our tax integration solution leverages an intuitive user experience design and is available for on-premise, on-demand, and Oracle Fusion Cloud ERP.

In this webcast, hear insights on this exciting new release and learn how companies can:

  • Realize the full potential of the Vertex® Indirect Tax Accelerator for Oracle Fusion Cloud ERP
  • Benefit from the basic setups and advanced activities like rules-based parameter mapping
  • Utilize the import master data setup from Oracle Fusion Cloud ERP to accelerate implementation time and reduce data entry risks
  • Understand how our simplified and comprehensive tax integration solution will allow intuitive monitoring of various transaction flows

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Vertex & Oracle Retail Solutions for Today’s Marketplace

The retail sector has been hit hard by an abrupt change in business. Those organizations that were able to pivot to an online sales model have greatly improved their chances at survival and even growth. With these changes, tax becomes an important piece in your new business strategy.

In this on-demand webcast, we’ll explore evolving consumer behaviors, legislative changes, and the emerging business landscape within the retail industry. We’ll cover how these shifts affect indirect tax and the importance of cloud-based solutions for tax collection, reconciliation, and reporting. To put it all together, we’ll share use cases and best tax practices for retailers that can help industries across the board as they adapt to this new reality.

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Accelerating the Transformation of Finance with Vertex and Oracle Cloud

According to a recent survey by McKinsey, the pandemic has accelerated organizations’ digital transformation of customer and supply chain interactions, as well as internal operations by as much as 3 to 4 years. CFOs, CTOs, and CIOs are being forced to rapidly reimagine processes, platforms, and accessibility to not only plan for the reality of future challenges from new forcing remote operations, but also streamline operations to remain competitive.

Vertex, KPMG, and Oracle are driving the transformation of finance through cloud-first initiatives that produce comprehensive and connected solutions all tightly coupled and accessible through our cloud platforms.

Watch this webcast to explore:

  • Common business, regulatory and organizational drivers, and goals for transformation
  • Migrating to the Cloud: Recommended platforms, tools, and processes to streamline your financial operations, reduce risk and improve compliance today and tomorrow
  • Case studies, metrics, and shared learning from your peers
  • KPMG’s best practices for integrating Vertex with Oracle Cloud, including how to plan for and tackle a challenging implementation as well as how to avoid some common traps in an Oracle Cloud/indirect tax transformation journey

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The Great Pivot: 5 Ways Retailers Can Adapt and Grow Their Businesses

Retailers experienced an era like no other when COVID-19 spread worldwide. Shopping switched from in-store to online nearly overnight. The supply chain experienced unprecedented upheaval in product availability and pricing, and purchasing patterns reshuffled product category priorities. As a result, brands had to quickly shift their operations to serve customers and protect revenue in a time of deep uncertainty.

The pandemic upended the retail landscape, but a measured recovery has already begun that will require new approaches and greater agility than ever before. Brands with a strong reinvention approach — one that leverages the latest technology tools and seamlessly supports complex transactions and multi-layered compliance obligations — will successfully navigate the new paradigm and strengthen their market share.

In this e-book by Retail TouchPoints, sponsored by Vertex, Oracle and KPMG, learn some of the core ways retailers can pivot to meet the new pandemic realities, including transformation tips to expand revenue, enhance operations, and maintain compliance.

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State of Hybrid Events

A Guide To Understand and Execute Hybrid Events in 2021

Hybrid events bring together the best qualities of in-person events and the best innovation in virtual event technology. This allows event organizers, attendees, and sponsors the option to be agile in how they can reach the “venue”, choose to interact with each other, and to massively increase engagement and analytics during the event.

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How to Find (and win) Sponsors for Virtual Events

A guide on everything your event team needs to know about sponsorship for virtual events.

According to recent statistics, 57% of event marketers believe that the recent trend to deliver event experiences will need more budget. However, most event organisers have a limited budget to conduct their events and thus will have an increased need to seek sponsorship in the future.

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Airmeet & Associations: Virtual Event Guide 2021

Airmeet helps modernize associations through virtual events, empowering them to:

  • Explore & create unique value propositions
  • Boost membership activity through an engaged community
  • Expand across geographies for better outreach and advocacy
  • Effectively convene virtual and hybrid events
  • Attract & showcase quality speakers and sponsors

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The State of Virtual Events in 2021

On March 19, 2021, we surveyed 1000 people in the US who regularly attended in-person events before the COVID-19 pandemic and now regularly attend virtual events. The majority of our respondents were between the ages of 35 and 44 (34.7%), with the second largest segment being between ages 25 and 34 (25.2%).

Here are some of the most compelling things we found regarding virtual event attendance
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