Shifting to 1st Party Data for a Better Customer Experience

With customer data increasingly driving the personalization strategies fueling the customer experience across marketing, sales, and customer support, your data strategy has never been more important. Customers expect consistent experiences across the myriad channels they interact with— whether in-store, on the website, or in an app.

Customer data is what fuels the teams and technologies responsible for your customer experience, but for years there was little incentive for companies to prioritize customer data as an asset itself to be taken care of and safeguarded. To take on personalization and privacy, you need a unified view of customer data at an individual level to deliver relevant experiences with consent.

In this eBook, you will learn how to scale engagement across all your tools and channels — accurately and with consent— in order to deliver experiences that matter to your customers.

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Next-Gen Privileged Access Management Solutions

Before there were privileged access management (PAM) solutions, it seemed that everyone was given access to privileged accounts with little regard for who had access, when they had access and what they did with that access. As security breaches started to rise and compliance regulations were written, it was obvious that manual processes and home-grown approaches to privileged access management solutions weren’t enough.

Why make the investment to next-gen PAM? After we briefly cover the history of first-gen and next-gen PAM solutions, we will give you five reasons to consider purchasing next-gen PAM solutions:

•   Reason 1: Easy to deploy
•   Reason 2: Transparent and frictionless
•   Reason 3: Operations- and automation-ready
•   Reason 4: Scale and transform with your business
•   Reason 5: An identity-centered approach to PAM.

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Security Starts Here – Privileged Access Management

Unfortunately we can’t control the activities of our administrators with an invisible Vader-like grip. And if these permissions fall into the wrong hands, even the ‘ultimate power in the universe’ of can’t save us. The threat of a security incident or critical error is very real, and it’s something that auditors are focused on. After all, some damage can be done through a standard user account, but the potential damage is much greater if the compromised account has ‘superuser’ access rights, as demonstrated in this news report excerpt.

The One Identity family of solutions includes each of the capabilities discussed in this report. It includes the breadth to cover not only your AD-centered needs but also identity governance and administration and privileged access management regardless of the location of resources – on-prem, in the cloud, or hybrid. One Identity is different from most IAM vendors, because it offers the business-centric, modular and integrated approach that has been so elusive in legacy solutions and offers the breadth missing in AD, IGA and PAM point solutions.

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Get ahead of your next security breach – 5 Steps to mitigate the risks of privileged accounts

Privileged accounts are a necessity in any enterprise IT environment, since they enable administrators to manage the environment. But as news reports constantly remind us, granting privileged access increases the risk of a security breach, no matter what industry your organization represents. However, your organization does not have to become the next statistic.

By taking the five concrete steps outlined in this paper, you can help protect your organization from the risks inherent in privileged accounts.

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Is Biometrics the future of security?

One of the first things that every IT security professional need to know is that there are no “silver bullets” in this field. Defense in depth is one of the oldest IT security concepts. Its main point is that “layered security mechanisms increase security of the system as a whole. If an attack causes one security mechanism to fail, other mechanisms may still provide the necessary security to protect the system. Behavioral biometrics methods, such as keystroke dynamics or mouse movement analysis are ideal additional layers of defense. Besides the usual preventive security systems, such as firewalls or security doors, enterprises can introduce these solutions easily, without subjecting their employees to obtrusive analyses. More importantly, these provide results in real- time, able to monitor the activities of users continuously and accurately enough to avoid false alerts.

One Identity Safeguard for Privileged Analytics integrates data from our session management solution, with a variety of logs and contextual data points. Our thirteen algorithms scrutinize seventeen behavioral characteristics generating user behavior profiles for each individual privileged user that are continually adjusted using machine learning.

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The Breach Prevention Playbook

Identity and access management (IAM) – which exists to ensure that the right people can get to the right resources and that you can prove they are doing it right – is the most effective, and proactive, tool in the fight against breaches. Once the basics discussed earlier are satisfied, IAM will provide the biggest security bang for the buck. After all, a breach is nothing more than the wrong person getting their hands on something they shouldn’t, and you don’t find out about it until it’s too late.

This ebook will address various facets of IAM, how they play in breach prevention, and some detail on technology solutions from One Identity.

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2020 KuppingerCole Leadership Compass for PAM

Privileged Access Management (PAM) is one of the most important areas of risk management and security in any organization. Privileged accounts have traditionally been given to administrators to access critical data and applications. But, changing business practices, hybrid IT, cloud and other aspects of digital transformation has meant that users of privileged accounts have become more numerous and widespread. To reduce the risk of privileged accounts being hijacked or fraudulently used, and to uphold stringent regulatory compliance within an organization, a strong PAM solution is essential.

This report is an overview of the market for Privilege Access Management (PAM) solutions and provides a compass to help buyers find the solution that best meets their needs. KuppingerCole examines the market segment, vendor functionality, relative market share, and innovative approaches to providing PAM solutions.

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Strategies for successfully managing privileged accounts

One of the most important aspects of an identity and access management (IAM) program is the securing, management and governance of the accounts belonging to superusers — privileged accounts.

Privileged account management (PAM) ensures that administrators and superusers with privileged accounts have the access they need to do their jobs. Organizations that rely excessively on sudo, credential vaults and the best intentions of administrators have difficulty complying with governance requirements, but they can get PAM right by following a few simple guidelines and rules.

One Identity for privileged account management offers a credential vault, audit capabilities and a suite of solutions for control of administrator access across the enterprise, helping organizations manage their privileged accounts successfully.

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SSL Insight for Healthcare – Because prevention is better than the cure

In this webinar, you will learn about the threat landscape the healthcare industry is facing. The healthcare industry holds some of the most important sensitive data, and with such large volume of information, it has become a large target of recent cyber attacks.

This presentation goes into detail about the kinds of strategies the industry employs to prevent these attacks, and ultimately shows how A10 can surmount the challenges and deploy a centralized management solution that allows full visibility into any deployment.

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You need to simplify remote office backup – and here’s why

White Paper


Cloud backup has a compelling value proposition for every enterprise looking to protect their data, and especially for remote and branch offices (ROBOs). Companies can reduce data protection costs by over 50%, minimize downtime, and enable central IT to manage backup and recovery remotely. Cloud backup allows companies to better comply with data privacy regulations and provides protection against data loss due to ransomware attacks.

Read this white paper to learn:

  •   Relevant business cases in which distributed data risk is especially high
  •   Why cloud-based data protection is ideal for ROBO
  •   Best practices for implementing cloud backup and recovery for ROBO
  •   How an effective cloud-based data protection solution looks like

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Reduce costs with cloud-based VMware data protection

eBook


IDC estimates data is growing at a 61% compound annual growth rate — and with this influx of data, your organization might struggle to maintain data security and facilitate growth. That’s why you should consider a third-party data protection solution that is certified for VMware on-premises and cloud environments.

Read how VMware data protection in the cloud provides:

  •   Radically lower TCO, with up to 50% costs savings
  •   An infrastructure that is hosted completely offsite (no hardware, software,
        maintenance, or real estate)
  •   Fast response times in the case of failover for disaster recovery
  •   Centralized global management, visibility, and monitoring

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A hybrid and multicloud strategy for system administrators

Delivering a consistent, secure, and easy-to-use environment across both the datacenter and the cloud can be daunting for system administrators. But Red Hat’s hybrid cloud platform offers a consistent user experience for system administrators, including a common set of infrastructure and platforms, scalable automation with a visual dashboard, and fully managed service options that allow a focus on agile app development rather than infrastructure management. Read this brief to learn more.

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Hybrid CloudSecurity 101

No matter where you are in your hybrid cloud journey, security is a big concern. Hybrid cloud security vulnerabilities typically take the form of loss of resource oversight and control, including unsanctioned public cloud use, lack of visibility into resources, inadequate change control, poor configuration management, and ineffective access controls. This e-book discusses new approaches and considerations for protecting your business in the hybrid cloud.

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How to create, distribute and manage video content to drive ecommerce

Today, video is the most compelling content on the web, and is undeniably one of the most powerful tools available to retailers in the internet age. Yet how to create, edit, manage and distribute video across devices – and across a whole retail business – at the scale needed to satisfy the massive and growing hunger for video content is a real challenge.

This whitepaper will not only outline the familiar ideas of the power of video and why it is important, but will also focus on how to create, manage and distribute this content at scale and across channels and platforms for reuse – efficiently and cost effectively, with real ROI goals.

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What to Consider When Protecting Healthcare Data

Data protection is critical in healthcare. Hospitals, clinics, urgent care centers, medical offices, insurance providers, billing services providers, and other organizations face a dual responsibility: first and foremost, they must safeguard the privacy, identity, security, and finances of their patients. No less important, they must also protect their own organization from costly breaches, regulatory fines, and damage to their business, reputation, and patient relationships.

Seeking to secure the sensitive data they hold and work with, healthcare organizations increasingly use encryption to protect data in transit. While effective as far as it goes, this approach can lead to a false sense of security—as organizations fail to realize that encryption can also be used to hide attacks. Rendered invisible to their own security devices, malware and viruses can then pass easily into the organization’s environment alongside other types of encrypted traffic.

Recognizing this problem, some organizations turn to decryption as a way to effectively inspect all the traffic leaving and entering their environment. In practice, though, decryption is typically implemented in a highly inefficient, ad hoc manner that quickly raises issues with cost, scalability, and performance. The organization faces a hard choice between security and efficiency.

In this ebook, we’ll talk about the security threats facing healthcare organizations, the issues with traditional approaches to encryption and decryption, and a better way to protect data privacy without impairing security.

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