Sponsor: BrightPattern

2018 Contact Center Trends: Breaking Through The Barrier

By now, nearly all companies have realized that CX is the differentiator and customers value the experience above almost everything. Enormous effort and resources have been thrown at CX, and there have been huge gains. According to Forrester’s 2017 Customer Experience Index (CX IndexTM), however, CX quality plateaued or declined for most industries and companies.

So are we going to stay put or decline? Or are we going to punch through to the next level? 2018 will be the year where this is decided. So what will be the big stories? How will technology and automation advance the customer experience? Here’s our take on what we think will be the biggest trends in 2018.

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5 Keys: Effortless, Personal, Omnichannel Cloud Customer Service

“Omnichannel is the key to effortless and personal cloud customer service, yet Gartner and IQPC estimate that only 5% of companies offer true omnichannel".

So how do you get started? Here is a quick overview of what true omnichannel looks like, plus five keys for putting effortless and personal omnichannel customer service in play at your company, whether it’s big or small.

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