E-Commerce 1.0, 2.0, and 3.0: The Stages of Digital Maturity
When it comes to digitization, here’s the reality:
We’ve spent the last 30 years having the way we live, interact, and shop be completely disrupted by the rise of digital channels. At first, the ability to even access the internet was an innovation beyond what we knew was possible. Then, we realized its potential and started focusing on digital maturity.