Reformation — a leading sustainable fashion brand — focuses primarily on eCommerce, with more than half of their customers visiting its website using mobile devices. Relying on a basic, outof-the-box functionality of their existing eCommerce platform, Reformation struggled to deliver images that were optimized to suit the context of every user’s device and videos that weren’t choppy and hard to watch. After integrating Cloudinary into its media workflow, Reformation was finally able to deliver high-fidelity and high-performant images, as well as videos, for each individual visitor’s device and bandwidth requirements. These changes not only simplified their media workflow, it gave Reformation’s customers a better experience that resulted in a significant improvement of its conversions and brand satisfaction.

As StubHub evolved from a lightweight website to one that was rich with images, videos and custom views from seat locations at event venues around the world, it sought a way to streamline media management. The company implemented Cloudinary, which automated a time-consuming and complex image and video upload and management process, resulting in a 60% reduction in page weight and achieving a three times faster page load time. With the additional help of Cloudinary’s digital asset management capabilities, StubHub had better protection over its content. With the additional help of Cloudinary’s digital asset management capabilities, StubHub had better protection over its content and created a single source of truth for all their media assets.

As StubHub evolved from a lightweight website to one that was rich with images, videos and custom views from seat locations at event venues around the world, it sought a way to streamline media management. The company implemented Cloudinary, which automated a time-consuming and complex image and video upload and management process, resulting in a 60% reduction in page weight and achieving a three times faster page load time. With the additional help of Cloudinary’s digital asset management capabilities, StubHub had better protection over its content and created a single source of truth for all their media assets.

Reformation — a leading sustainable fashion brand — focuses primarily on eCommerce, with more than half of their customers visiting its website using mobile devices. Relying on a basic, out-of-the-box functionality of their existing eCommerce platform, Reformation struggled to deliver images that were optimized to suit the context of every user’s device and videos that weren’t choppy and hard to watch. After integrating Cloudinary into its media workflow, Reformation was finally able to deliver high-fidelity and high-performant images, as well as videos, for each individual visitor’s device and bandwidth requirements. These changes not only simplified their media workflow, it gave Reformation’s customers a better experience that resulted in a significant improvement of its conversions and brand satisfaction.