Common Pitfalls in Process Optimization – SlashdotMedia AdOps Asset Management

Common Pitfalls in Process Optimization

Process optimization is “the discipline of adjusting a process so as to optimize some specified set of parameters without violating some constraint” and should always links back to the heart of the business strategy. The optimization efforts should strengthen the reason of existence of a company, and lead to cost minimization, output maximization, or both.

There are 5 common pitfalls to avoid when engaging in process optimization:

1. Unclear start and finish of the process optimization project

2. Using the wrong key performance indicators

3. Lack of ownership and support throughout the organization

4. Not embedding process changes

5. Lack of execution Edition.

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