The term ‘Big Data’ is hard to escape these days as more and more enterprises begin to build out their analytic infrastructures, and more and more vendors start to pitch products to fulfill these needs. The Gabriel Consulting paper – Big Data POWERs Up? – explores the characteristics of analytics workloads and why infrastructure choice matters when deploying a big data solution. The paper also takes a close look to see if the POWER8 platform can best x86 on both cost and performance measures for big data workloads.