Sponsor: SALESmanago

Recession Survival Guide for eCommerce

Discover the underlying factors of the recent loyalty recession in eCommerce and find the way to deal with it - the lean way!

  • What major factors are pressing the customers right now?
  • How do they react to the global, rapid changes?
  • How can you escape the effects of loyalty recession and even save money?

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Zero Party Data Revolution in Ecommerce

Understand the essentials of the zero party data revolution in Online Stores

  • Business why - customers requirements, sustainability, regulations
  • Essential definitions - cookies, first, third and zero-party data with examples
  • Zero-party data answer to customers’, regulators, and sustainability requirements

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