Increasing Your Marketing Funnel
The Slashdot Media Passport System is an organic vertically integrated big data analytics platform that utilizes extensive feedback loops, machine learning, artificial intelligence and human curation to identify potential leads from our database of over 100 million B2B contacts. Passport uses inputs provided by you during our campaign pre-launch meeting to build sophisticated profile models of your perfect customer and find the best matches in our contact data to that profile, while factoring in other important information such as intent and reachability. We utilize available data whenever possible to maximize our profiling work on your campaign and may as needed ask potential contacts supplemental data gathering questions to complete profiling as needed. We reserve the flexibility to answer any profiling questions that you have defined in your request for proposal by utilizing previously gathered data in our database or by asking the lead contact supplemental questions directly.
