VMware vSphere Backups: What are you Missing?

Backups used to be easy. Just check the time stamp or the archive bit. If it changed, then back up the file.

Suddenly virtualization became popular, as did server applications. The unstructured data inside files and folders found itself sharing the datacenter with all manner of applications and databases. Virtual machines (VMs) joined physical machines as the method of delivering IT services.

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Data Deduplication in Windows Server 2012 R2 in Depth

Data deduplication has been around for years and comes in many forms. Most people think about expensive storage arrays when they talk about deduplication but that is certainly not the only type of data deduplication technology.

This white paper examines the data deduplication technology embedded in Windows Server 2012 R2 and the benefits it can bring to your environment. The discussion includes how it works and the possible scenarios for using Windows Server 2012 R2 data deduplication.

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Video Cloud Helps Puma Drive Customer Engagement Across Every Screen

PUMA produces and publishes a wide range of video content around the world to support its products but also to bring customers on a journey.

While PUMA is known for its cutting-edge products, its brand really comes alive through the context that the company puts the products in and the lifestyle that the brand portrays. PUMA looks to video as an opportunity for engagement and a way to direct customers to a cadence-specific, multiscreen experience.

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Brightcove Exact-Target

Salesforce ExactTarget Marketing Cloud, a digital marketing company, adopted Brightcove’s Video Cloud to manage the development and publication of video content to its Web site through a custom video portal to increase user engagement and increase the amount of time users spend learning about the brand. Nucleus found that using Brightcove enabled ExactTarget Marketing Cloud to better leverage its online video presence to increase its engagement with users and more effectively manage its digital brand.
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Video Content Roundup

Internet users are spending more time than ever with digital video, and marketers have noticed. To help you stay on top of the latest trends in video content, eMarketer has curated a roundup of some of our latest coverage on the subject, including statistics, insights and interviews.
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B2B Content Marketing: 2014 Benchmarks, Budgets, and Trends–North America

For the first time, we asked marketers whether they have a documented content strategy (44% do) and a person who oversees content marketing strategy (73% do). Our findings tell us that there are distinct differences between those who have a strategy and those who do not. Marketers who do are not only more effective but also less challenged with every aspect of content marketing.
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Five Key Elements of Complete IT Compliance

Ensuring complete compliance with regulatory requirements and best practices grows more challenging every day. Security and compliance teams need to move fast to reduce risk, but run into conflicts with under-resourced operations teams attempting to control change—leading to a SecOps gap between audit and remediation. Read this eBook and learn more about reducing the SecOps gap and how you can make even the most complex and dynamic IT infrastructure fully secure and compliant.
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Five Key Elements of Complete IT Compliance

Ensuring complete compliance with regulatory requirements and best practices grows more challenging every day. Security and compliance teams need to move fast to reduce risk, but run into conflicts with under-resourced operations teams attempting to control change—leading to a SecOps gap between audit and remediation. Read this eBook and learn more about reducing the SecOps gap and how you can make even the most complex and dynamic IT infrastructure fully secure and compliant.
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Good Apps, Bad Apps – The ROI of Creating Exceptional Mobile Moments

Since smartphones launched in 2007, their number has surpassed the 1.5 billion mark — equivalent to nearly one-quarter of the world’s population. The convenience and control afforded by the smartphone and its cousin, the tablet, have changed what we expect and want in mobile: experiences driven by our individual context that delight us as employees and consumers. Forrester calls this the “mobile mind shift.” Successful applications build relationships with customers, while unsuccessful applications waste resources and turn customers away. It has never been more critical for companies to get it right the first time. Download this paper to learn about the key findings from Forrester's August 2014 mobile app study.
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Rethinking Data Integration

Deriving value from analytics requires organizations to prepare data for use, but today’s explosion of data volumes, types and sources makes this challenging. Moreover, information must be placed in an operational context to be acted upon. Because current integration methods cannot address all these needs, the results often are inflexible systems and data sprawl. Now, though, data preparation tools are available that enable virtualized access to multiple data sources, making it possible to deliver information promptly and in the appropriate contexts.
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