
Webinar: Megatrends Driving Home Improvement
Big changes in how Americans are living at home and what they’re spending their remodeling dollars are afoot — and not just because the pandemic upended everyone’s way of life. Liza Hausman, vice president of industry marketing at Houzz, has been researching consumer trends for years, attending all kinds of events and informational sessions offered by industry sources, the government and more, and has distilled all of that research into a free webinar. In the info-packed 30-minute video, she details four megatrends that all home improvement pros should know about, so they can target their marketing efforts and pitch more attractive plans to potential clients.

