Sustaining Brand Beyond Day Two: A New Approach to Modern Brand Governance – SlashdotMedia AdOps Asset Management

Sustaining Brand Beyond Day Two: A New Approach to Modern Brand Governance

In this webinar, join Kelley Grover - Senior Global Brand Manager at Deloitte - as we discuss the evolution of Deloitte's brand center, Brand Space, and introduce the “new rules” of brand governance that all brands should follow.

Three key takeaways you’ll learn:

  • How has brand governance been disrupted?
  • Why do 70% of rebrands lose momentum at or around the 18-months post-launch?
  • What are the “new rules” of brand governance that all brands should follow?
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