The Financial Advisor’s Guide to Social Media Strategy and Policy

The U.S. Securities and Exchange Commission (SEC) and Financial Industry Regulatory Authority (FINRA) recognize social media’s growing role in firms’ marketing and communications strategies, and have provided guidance on extending compliance programs for this dynamic channel.

This guide contains practical steps that will help you develop a social media strategy and policy that meets social media recordkeeping and supervision regulatory requirements, while gaining maximum business value from your social efforts. With smart compliance practices and supporting technology, you can be prepared to present your social media records and evidence of your supervisory procedures in the event of a regulatory request or exam.

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3 Ways Text Messaging Exposes Financial Services Firms to Massive Risk

While 97% of Americans with a smartphone use them to send texts, many organizations don’t have any supervision or management of mobile communication in place. While it is intuitive and reliable, text messaging can pose serious litigation and reputation risks if employees are conducting business conversations without clear policies and supervision. Read this guide to understand the ways companies are exposed to risk through texting and how you can reap the benefits of text message archiving with implementation of smart policies and solutions.

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