Performance Ebook: Image Optimization

To compete on the internet, speed is critical. Users expect websites to load instantly, and sluggish performance can lead to high bounce rates and lost revenue. But fear not! Fastly is here to help you optimize your images, which make up a huge part of your web page or application’s total weight, and deliver lightning-fast experiences to your audience.

Download our ebook now and start your journey to a faster, more engaging web experience. Explore:

  • How image optimization affects website performance
  • How advanced optimization drastically improves loading times
  • How image file sizes can be reduced without compromising quality
  • Why handling images on an edge cloud platform delivers efficiencies that are impossible to reproduce at the origin
  • Real-world case studies showcasing the success stories of businesses that have implemented Fastly's image optimization strategies
  • How to go even further, and what new opportunities become available once Image Optimizer is up and running

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API Security Study 2024

The rise of cloud computing, microservices, and mobile apps emphasises the importance of APIs in system connectivity. Yet, without robust protection, APIs are vulnerable to cyberattacks, leading to data leaks, financial losses, reputation damage, and legal issues for businesses.

Fastly, collaborating with the CSO, CIO, and COMPUTERWORLD custom research team, surveyed 235 companies across Europe, spanning various industries, to assess their API security status, with a focus on cybersecurity decision-makers, experts, and practitioners.

The report offers crucial insights into companies' API security concerns, providing essential input to shape your cybersecurity strategy and help you establish a secure digital environment.

Key findings from our study:

  • In the last year, 95% of respondents encountered API security issues. Of these, 39% dealt with API vulnerabilities, while 33% encountered authentication problems.
  • 84% of companies have not implemented dedicated measures to enhance interface security. This is mainly due to financial limitations and a shortage of expertise.
  • 69% of companies express interest in a unified solution for web application and API security from a single provider.
  • To detect an API attack, 55% of respondents rely on API gateway alerts, 46% search log data, and 37% utilize WAF.
  • 58% of respondents foresee notable changes in API security due to AI adoption within the next two to three years. This expectation increases to 75% among financial institutions and insurers.

Download the full report now to delve into key findings, vertical insights, and regional data, enabling the creation of a secure digital environment.

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Referral Codebreakers: Best Practice eBook

Whether you're fine-tuning your existing program or wanting to expand your use of referral marketing, Referral Codebreakers will equip you with the knowledge, inspiration, and tools you need to succeed.

In our comprehensive summary you’ll learn:

  • The no.1 reason referral programs fail and how you can avoid falling into that trap.
  • A summary of case studies of the brands who broke the mold and delivered astonishing results from their referral programs.
  • The key success factors to concentrate on to make your program a smashing success.

Hopefully you’ll find inspiration from the advice and examples. If you’d like to discuss these more, please reach out and we can find time to talk you through our research and advice.

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Referral Codebreakers: Unlock the Science of Referrals

Our report provides a deep dive into the mechanisms that drive successful referral marketing. Our extensive research study sheds light on the strategies and practices that lead to real-world success, offering you unparalleled insights into crafting compelling referral experiences including:

  • What percentage of your customers expect a referral program?
  • How frequently should you be marketing your referral program and through which channels?
  • Which channels are most favored by different demographic groups, by industry, generation, and country?

Your thoughts and feedback would be highly valuable. If you have any questions or wish to discuss how these insights can be applied to your strategies, please don't hesitate to reach out.

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Reward Revolution: Our Data-Driven Catalog Revealed

Every generation responds to rewards in different ways so, in addition to exploring trends around the world, we've also examined the difference between Boomers, Gen Z and everyone in between. So, next time you're piecing together the perfect reward proposition, you won't get caught out.

Our detailed research answers questions such as:

  • Which rewards are most likely to engage your customers?
  • Which gift cards would people most like to receive?
  • How many reward choices do customers expect?
  • What value of reward is most likely to get results?

These insights are pivotal for anyone looking to enhance their marketing strategies with effective rewards. If you're interested in learning more or discussing potential collaborations, please feel free to reach out.

View Now

Referral Codebreakers: Best Practice eBook

Whether you're fine-tuning your existing program or wanting to expand your use of referral marketing, Referral Codebreakers will equip you with the knowledge, inspiration, and tools you need to succeed.

In our comprehensive summary you’ll learn:

  • The no.1 reason referral programs fail and how you can avoid falling into that trap.
  • A summary of case studies of the brands who broke the mold and delivered astonishing results from their referral programs.
  • The key success factors to concentrate on to make your program a smashing success.

Hopefully you’ll find inspiration from the advice and examples. If you’d like to discuss these more, please reach out and we can find time to talk you through our research and advice.

View Now

Referral Codebreakers: Unlock the Science of Referrals

Our report provides a deep dive into the mechanisms that drive successful referral marketing. Our extensive research study sheds light on the strategies and practices that lead to real-world success, offering you unparalleled insights into crafting compelling referral experiences including:

  • What percentage of your customers expect a referral program?
  • How frequently should you be marketing your referral program and through which channels?
  • Which channels are most favored by different demographic groups, by industry, generation, and country?

Your thoughts and feedback would be highly valuable. If you have any questions or wish to discuss how these insights can be applied to your strategies, please don't hesitate to reach out.

View Now

Reward Revolution: Our Data-Driven Catalog Revealed

Every generation responds to rewards in different ways so, in addition to exploring trends around the world, we've also examined the difference between Boomers, Gen Z and everyone in between. So, next time you're piecing together the perfect reward proposition, you won't get caught out.

Our detailed research answers questions such as:

  • Which rewards are most likely to engage your customers?
  • Which gift cards would people most like to receive?
  • How many reward choices do customers expect?
  • What value of reward is most likely to get results?

These insights are pivotal for anyone looking to enhance their marketing strategies with effective rewards. If you're interested in learning more or discussing potential collaborations, please feel free to reach out.

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Let Us Fill Your Lead Funnel Now With Highly Relevant Leads!

We are Slashdot Media, the leaders in B2B software lead generation. Let us fill your lead funnel now with highly relevant leads. May/June special 2 for 1. Spend 5K get $10K in leads – spend $10K get $20K… you get the idea. All matching your target audience to a T.

Get interviewed on a dedicated episode of the SourceForge Podcast, the world’s largest reaching B2B software podcast published to over 1.6 million subscribers (YouTube, X, LinkedIn, Spotify, Facebook), tell your product’s story, and establish yourself and your company as an authority in your industry.

We can create professionally produced long form video content about your product, or you can supply your own that we will post on our 1.6 million strong social media followers, then slice that video up into short clips to nurture your leads with high quality content. Not only will your podcast episode be published to our giant audience, but you’ll own that professionally produced video, and can use it everywhere you want to.

Imagine a marketing sequence starting off with a blast of your 45-60 minute long form product video going to our 1.6 million highly engaged software buyers. Our customers are seeing hundreds and in many cases thousands of our social media followers watching the long form product videos we have created.

Follow that blast up with a 4 to 6 month sequence taking slices of that content going out in our highly focused lead generation campaign and you get to keep the content we build for you and use it in your marketing forever. That is how we build your world class lead gen campaign that generates leads, nurtures them and provides great brand recognition and ultimately increased sales.

How much energy does it take your sales force to set up and make hundreds or thousands of 45-minute product presentations? We can help you do it for a fraction of that cost and help you create a world class lead funnel for your sales team.

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6 Questions to Ask to Propel Your Business Forward

Home remodeling and design experts share key areas to focus on to reach even your loftiest goals.

Looking to take your business to new heights? Here are six key questions to ask yourself about your progress in the first quarter of the year, and how you can work smarter for the rest of the year to hit your targets. They’re all based on the wisdom of successful design and building pros, to help you get your business where you want it to be.

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Pros Share How They Scaled Their Firms to New Heights

Tips for transforming your business into a multi-million dollar firm.

Perhaps you started your business at the kitchen table - or in the cab of your truck - with just you at the helm. You are not alone. Plenty of interior designers and builders started their ventures with just one or two people before growing them to multi-million-dollar firms. We asked some of those business founders how they did it. Scaling requires building a trusted reputation, responding to changes in markets and tastes, and finding mentors who can teach you along the journey, they say. Oh, and did we mention hard work? There was that too.

Here they share some of their insights for scaling successfully.

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Managing Difficult Conversations

Introducing Our Houzz Pro Ebook: Managing Difficult Conversations.

Difficult conversations are called that for a reason. They are, well, difficult! Many of us avoid them, or try to delay them for as long as possible. With these Houzz Pro tips you can empower yourself to take steps to create a safe space to take on challenging, yet productive conversations.

Our ebook Managing Difficult Conversations, shares ways to handle these discussions confidently and how to even use them to your advantage. Read on to see the ebook highlights including examples of how other pros navigate the chats many of us would prefer to avoid.

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Webinar: Megatrends Driving Home Improvement

Big changes in how Americans are living at home and what they’re spending their remodeling dollars are afoot — and not just because the pandemic upended everyone’s way of life. Liza Hausman, vice president of industry marketing at Houzz, has been researching consumer trends for years, attending all kinds of events and informational sessions offered by industry sources, the government and more, and has distilled all of that research into a free webinar. In the info-packed 30-minute video, she details four megatrends that all home improvement pros should know about, so they can target their marketing efforts and pitch more attractive plans to potential clients.

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Elevate Your Event Planning Game

Use a robust registration system for your virtual/hybrid events and keep the registration fee structure and rules used for live events. You can keep track of member types and demographics to help you better market your events. Analyze purchases and demographics to learn more about how and when attendees register.

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