Best Practices for Optimizing Website Performance With Tag Management

Many factors impact site performance, including the speed of the hosting provider, page design, number of http requests, and more. One big factor is the accumulation of digital marketing vendor tags and pixels on web pages. Tags can dramatically impact site performance in a number of ways, including poor tag design, slow response time associated with the collection servers, tag placement and the sheer number of tags accumulated on pages. Over the years, Tealium has pioneered many of the best practices in tagging and has incorporated various techniques to minimize the effect of tags on website performance.

They include:

  • Tag Loading & Page Performance – Perceived Load Time vs Actual Load Time
  • Asynchronous Loading
  • Client-Side Tagging with Multi-CDNs
  • Script Compression (gzip) and Bundling
  • Conditional Loading
  • Reduced Page Weight
  • Fewer DNS Lookups
  • Intelligent Cache

Using these techniques, our e-commerce clients can see a 20 to 50% increase in overall site speed. This whitepaper provides more details about these techniques and their associated benefits.

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Five Steps for Uncovering Data at Risk for GDPR

Enacted in April 2016, the European Union’s General Data Protection Regulation (GDPR) has been called the most important change in data privacy regulation in decades. Now, it’s sweeping regulations are being enforced by the EU.

GDPR introduces a fundamental change in the relationship between businesses of all sizes and personal data regarding EU citizens that is collected and stored regardless of where your business – or data- is maintained. And, GDPR isn’t just an IT problem. It impacts risk, privacy, security and compliance teams, all of whom may be audited.

Want to get started with GDPR assessment? IBM Security Guardium Analyzer is a purpose-built, SaaS-based tool that can help with all of the above. Available in the IBM Cloud, Guardium Analyzer scans your data – on-premises or cloud– and its next generation classification engine delivers efficient scans that produces a visual guide prioritizing which data might be at risk. Guardium Analyzer shows you the potential vulnerabilities tied to the databases scanned as well as which sensitive data that you need to protect and begin the remediation process.

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5 Steps to Achieve Risk-Based Application Security Management

Software applications support the most sensitive and strategically important business processes of most enterprises. Yet application security is one of the most neglected fields of cybersecurity.

IT and business management typically have no visibility into the overall state of application security. Activities for assessing, prioritizing and remediating application vulnerabilities are ad hoc, fragmented and carried out at low levels in the IT security organization. Quality assurance and software development groups lack the knowledge and incentives to address critical vulnerabilities early in application development lifecycles, where testing and fixing vulnerabilities are most cost-effective.

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Ponemon Institute’s 2017 State of Mobile & IoT Application Security Study

Ponemon Institute is pleased to present the findings of the 2017 Study on Mobile and Internet of Things Application Security sponsored by IBM and Arxan Technologies. The purpose of this research is to understand how companies are reducing the risk of mobile apps and Internet of Things (IoT) in the workplace. The risks created by mobile apps have been well researched and documented. This study reveals how companies are unprepared for risks created by vulnerabilities in IoT apps.

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Best Practices for Optimizing Website Performance With Tag Management

Many factors impact site performance, including the speed of the hosting provider, page design, number of http requests, and more. One big factor is the accumulation of digital marketing vendor tags and pixels on web pages. Tags can dramatically impact site performance in a number of ways, including poor tag design, slow response time associated with the collection servers, tag placement and the sheer number of tags accumulated on pages. Over the years, Tealium has pioneered many of the best practices in tagging and has incorporated various techniques to minimize the effect of tags on website performance.

They include:

  • Tag Loading & Page Performance – Perceived Load Time vs Actual Load Time
  • Asynchronous Loading
  • Client-Side Tagging with Multi-CDNs
  • Script Compression (gzip) and Bundling
  • Conditional Loading
  • Reduced Page Weight
  • Fewer DNS Lookups
  • Intelligent Cache

Using these techniques, our e-commerce clients can see a 20 to 50% increase in overall site speed. This whitepaper provides more details about these techniques and their associated benefits.

Get Whitepaper

Forrester – How Dirty is Your Data

‘As consumers’ privacy concerns grow, marketers must rethink their data practices. Today’s data governance practices — the rules that guide what consumer data a company collects; how it stores, transfers, and manages that data; and how it uses and disposes of that data — are nebulous at best and dangerously misguided at worst. Marketers must redefine how their organizations treat customers’ personal data.’

This report helps marketers categorize the different types of data their firms collect and provides guidelines on how to govern that data. Get the report and learn:

  • Different types of data being collected and emerging data types that further complicate the landscape
  • The 3 dimensions for evaluating consumer data
  • Guidelines on how to govern that data

Download your complimentary copy of the May 2018 Forrester report, “How Dirty is Your Data?” to learn more.

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Advance to the next level of Data Security and Compliance

As data volumes continue to expand across databases, file systems, cloud environments and big-data platforms, and as compliance retention requirements lengthen (now up to five years for some regulations), there is increasing stress on IT organizations to address significant data management and storage requirements for data security solutions. As a result, the capacity and processing power needed to support today’s data security objectives has risen dramatically—and it will only continue to rise.

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How to Avoid Epic Fails in Data Security Battlecard

Today, the cyber-security attack surface continues to expand even as network perimeters vanish. Cyber-attackers have evolved from pranksters into organized criminals whose sole focus is separating you from your money, your data,or both. But fear not breaches can be avoided–if you know what not to do.This Battle Card highlights some common mistakes other organizations have made.

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5 Epic Fails in Data Security: Common Data Security Pitfalls and How to Avoid Them

Data security is on everyone’s mind these days, and for good reason. Although the number of data breaches in the first half of 2017 was about the same as the first halves of 2015 and 2016, the number of records stolen between January 1 and June 30, 2017 has exceeded all of 2016. And that’s not counting one of largest security breaches of all time, announced in September. Many factors are contributing to the increase in successful attacks – the erosion of network perimeters and increased attack surfaces offered by more complex IT environments, a growing use of cloud services and the new demands that places on security practices, and the increasingly sophisticated nature of cyber criminals – and the landscape continues to evolve.

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Rubrik & Pure FlashBlade Rapid Recovery

In the event of a outage, human error, or ransomware attack, Rubrik and Pure Storage FlashBlade provide the ability to rapidly restore entire machines in bulk with minimal effort. If you want to restore individual files or directories and are not sure of the exact file or directory name, simply use Rubrik’s predictive search to locate files — even those sitting on the FlashBlade. After you have quickly located your snapshot, just download a copy to the local Rubrik cluster so that it’s available for additional local actions. You can browse the entire contents of the snapshot and choose which file or directories you would like to recover. The combination of Rubrik and Pure Storage FlashBlade enhances operational recoveries by providing your data promptly from your on-premises archival tier customized and delivered at optimal performance.

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Compliant Database DevOps and the role of DevSecOps

DevOps is now widely accepted in software development because, by introducing a culture of collaboration and cooperation between development and IT operations teams, it enables features to be released faster to end users. But how can the database join the conversation? Can the same principles be followed, or should they be modified? How can increasing regulatory pressure around data privacy and protection be satisfied? What additional measures should be considered so that the security of data can be protected alongside the code and truly compliant Database DevOps is achieved?

This whitepaper details how and why DevOps can be applied to the database, and then outlines the steps necessary to include it in DevSecOps.

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NSS Value Map

NSS Labs' 2018 Advanced Endpoint Protection (AEP) Group Test evaluated twenty market-leading AEP products on security effectiveness and total cost of ownership (TCO). Results include: 100% Block Rate- Malware Delivered Using HTTP, 100% Block Rate- Malware Delivered Using Email, 100% Block Rate- Malware Delivered via Docs and Scripts, 100% Block Rate- Resistance to Evasion Techniques, 0.1% False Positive Rate- Detection Accuracy. The NSS Labs AEP Security Value Map displays where the top twenty advanced endpoint protection products placed in the results.

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NSS Labs Test Report

NSS Labs' 2018 Advanced Endpoint Protection (AEP) Group Test evaluated twenty marketleading AEP products on security effectiveness and total cost of ownership (TCO). Results include: 100% Block RateMalware Delivered Using HTTP, 100% Block Rate- Malware Delivered Using Email, 100% Block Rate- Malware Delivered via Docs and Scripts, 100% Block Rate- Resistance to Evasion Techniques, 0.1% False Positive Rate- Detection Accuracy. The NSS Labs AEP test results display the results of the enSilo Endpoint Security platform and the official NSS Labs recommended rating.

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