Business Protection, Simplified: Disaster Recovery Strategies That Work

No matter where a business is on the road to digital transformation, IT and LOB execs must not overlook the importance of having a solid business continuity strategy that doesn’t break the bank. And, the more ‘digital’ a business becomes, the more important it is for 24/7/365 access for customers, whether next door or around the world.

This BattleCard looks at the factors driving business continuity and disaster recovery strategies, and how to structure your BC/DR plan to minimize three critical factors: Recovery time objective (RTO), recovery point objective (RPO), and total cost of ownership (TCO) for your BC/DR solution.

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Application Modernization: On the Path to Digital Transformation

In our “there’s an app for that” environment, businesses need to offer their customers anywhere, anytime, any device access to engage with customers, suppliers, and employees. However, critical business logic in legacy applications is often trapped in on-premises datacenters, limiting access in today’s multi-cloud, multi-vendor world.

This BattleCard looks at ways business-critical legacy applications can be freed from their data center roots, and how to develop a plan for re-factoring or re-platforming tried-and-true code to embrace a business’ digital transformation and become more cloud-savvy

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Data Center Migration: Stepping Stone to Modernization and Cloud

Businesses face a myriad of decisions when embarking on their digital transformation journey. Young companies are often ‘born in the cloud’, while established businesses often are burdened with legacy applications and infrastructure that can siphon IT attention from adding business value to chasing after OS upgrades and hardware failures.

This battlecard looks at the challenges enterprises are facing at the outset of their digital transformation and provides guidance on how to utilize off-site hosting capabilities as an important first step to both modernization and the cloud.

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Raf Test – Rackspace

Experts Share Tactics to Help Financial Services Organizations

According to PWC, attacks on financial institutions grew 130% last year. And in a recent outage at a regional bank, equipment failure led to $15 million in lost revenue and another $5 million in fee waivers and associated costs. In addition to the raw cost of an incident, financial organizations also face the risk of exposed customer information, regulatory fines, loss of trust and impact to stock prices.

In the webinar, Minimizing Data Disruptions Through Business Continuity Planning, our experts will:

  • Define the scope of data continuity, including disaster recovery and mitigation.
  • Discuss common causes of service interruptions.
  • Show you how to identify the right data continuity solution for your organization.
  • Define tiers of disaster recovery, including multi-tenant DR and full-featured solutions.
  • Share strategies for handling complexity and other DR issues.

An effective business continuity strategy can provide immense value for your organization — better planning would have saved that regional bank $20 million and a lot of dissatisfied customers.

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The Eaton UPS and Power Management Fundamentals Handbook

From plug and receptacle charts and facts about power problems to an overview of various UPS topologies and factors affecting battery life, you’ll find a wealth of pertinent resources designed to help you develop the optimum solution. This handbook is your one-stop source for essential information ... whether you need power protection for small, medium or large data centers; health care facilities; or other environments in which ensuring uptime and safeguarding data are critical.

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Don’t let your digital assets become a liability!

If content is the lifeblood of your website or application, images and videos form the heart that makes it tick and creates an emotional connection with your audience. But, by using images and videos to make the content visually engaging and meet your conversion goals, you face a new challenge: managing your digital assets. Because the images and videos are created by different teams for different channels, chaos is set to ensue. Adopting a DAM strategy, and finding the right tools, is an ideal way to ensure efficient management, streamlined operation and optimized delivery of your digital assets.

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Taking a Collaborative Approach to DAM: The Importance of Marketing and IT Synergy

Digital Asset Management (DAM) isn’t simply a storage solution or a way to consolidate and organize images and videos. In reality, it helps orchestrate unique customer experiences, at scale, across various channels. Taking a collaborative cross functional approach to digital asset management will ensure wide adoption across organizations, streamline internal operations, and improve team collaboration.

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Digital Asset Management: Enabling Visual Storytelling

Since your audience lives on the internet now and demands visual stories, your media library must meet this demand. Managing a growing media library requires a central hub from which teams can search and browse all digital assets, tag and organize files, manipulate and distribute assets, and track performance.

This central hub needs to be powerful and easy-to-use, enabling your organization to scale rapidly, without encountering bottlenecks that delay your time to market.

That’s why a digital asset management (DAM) solution is so critical, and why choosing the right digital asset management solution can be the difference between creating compelling, engaging experiences and stories for your customers, and slogging through workflow inefficiencies.

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Optimizing for Page Load Speed: Challenges and Strategies to Improve SEO, User Engagement, and Conversion Rates (Webinar)

There is a direct link between the speed and quality of delivered media assets to increased user engagement, higher conversion rates, and improved SEO—making page load times especially critical. Yet, there has been an 85% increase in page weight over the past three years. Learn best practices in optimizing for page load speed, and take away concrete actions you can use to immediately improve media performance on your website and/or app.

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Image Optimization: Expert Roundup

Consumer media consumption is rapidly shifting from text to visual images. Website content that includes compelling images averages nearly twice as many views as text, and four times as many customers would rather watch a video about a product than read about it.

This whitepaper examines the importance of visual media to your online publishing and marketing efforts, and how you can reconcile the ‘need for speed’ with the need to provide an engaging site experience to your visitors and potential customers.

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Media Rich and Fast: Best Practices for Optimizing Web Page Speed

Consumer media consumption is rapidly shifting from text to visual images. Website content that includes compelling images averages nearly twice as many views as text, and four times as many customers would rather watch a video about a product than read about it.

There has been explosive growth in the adoption of visual media to dramatically improve online user experience, resulting in higher engagement and conversions. However, visual media can also weigh down your web pages, increase page load times, deflate your search rankings and turn visitors away. There has been an 85% increase in page weight over the past three years, and 75% of today’s websites are images and video, thus making the tradeoff between speed and engagement a tough one. Particularly, as Google is placing more emphasis on page load speed – particularly for mobile users – as a search ranking factor.

This whitepaper examines the importance of visual media to your online publishing and marketing efforts, and how you can reconcile the ‘need for speed’ with the need to provide an engaging site experience to your visitors and potential customers. The whitepaper offers numerous best practices for optimizing visual media on your websites, enabling you to provide both a fast and engaging online experience to your target audiences.

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Minimizing Data Disruption Through Business Continuity Planning

Experts Share Tactics to Help Financial Services Organizations

According to PWC, attacks on financial institutions grew 130% last year. And in a recent outage at a regional bank, equipment failure led to $15 million in lost revenue and another $5 million in fee waivers and associated costs. In addition to the raw cost of an incident, financial organizations also face the risk of exposed customer information, regulatory fines, loss of trust and impact to stock prices.

In the webinar, Minimizing Data Disruptions Through Business Continuity Planning, our experts will:

  • Define the scope of data continuity, including disaster recovery and mitigation.
  • Discuss common causes of service interruptions.
  • Show you how to identify the right data continuity solution for your organization.
  • Define tiers of disaster recovery, including multi-tenant DR and full-featured solutions.
  • Share strategies for handling complexity and other DR issues.

An effective business continuity strategy can provide immense value for your organization — better planning would have saved that regional bank $20 million and a lot of dissatisfied customers.

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Navigating Multi-Cloud Complexity And Integration

Both the number of companies using multiple clouds, and the number of clouds they’re using, are growing. And, according to our recent Cost of Expertise Report, 44% of IT workers say they spend more time maintaining cloud services than initially expected.

In our new webinar, Navigating Multi-Cloud Complexity and Integration, our experts will:

  • Examine the financial and business costs associated with management and maintenance of multiple clouds.
  • Explore ways to integrate monitoring, maintenance and management of your clouds.
  • Share how TotalTrax, a Rackspace customer, found greater efficiency in its multi-cloud environment.
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Modernizing Legacy Databases & Applications

Stepping out of legacy databases and applications is complicated and one of the biggest challenges IT organizations face. You can’t afford to maintain the status quo, and yet you cannot afford a costly misstep in the process of modernization.

  • How do you know where to start?
  • What’s a cost-effective replacement for a legacy database?
  • How much can you reasonably expect to save with a modernized application stack?

In our new webinar, Modernizing Legacy Databases & Applications, Rackspace experts will share their modernization experiences and how we helped TotalTrax, a telematics firm, move its applications from an on-premises customer environment to a cloud model.

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Minimizing Migration Risk & Disruption

Migrating your application portfolio is a critical first step for success in the cloud. But the process, if performed correctly, requires painstaking discovery, planning, testing and data configuration. This webinar provides a closer look at some of the more common hiccups companies face during migration. We’ll also discuss how Aeroméxico, the largest airline in Mexico, partnered with Rackspace to build a high-volume digital environment capable of supporting customer transactions for each if its 600 daily flights.

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