How To Develop The Best Omnichannel Strategy | SlashdotMedia AdOps Asset Management

How To Develop The Best Omnichannel Strategy

Whether you want to grow your business, increase efficiency or become more customer-centric, a B2B omnichannel strategy is the answer! Your clients decide when and where they shop, and that means they usually do so across different channels and devices. The modern customer journey takes clients from their smartphones to their laptops, from social media to Wikipedia, and hopefully, finally, toyour web store. Because of this, it is essential that your clients have a smooth, informative and enjoyable experience across all these channels — and that’s exactly what an omnichannel strategy is all about. The sooner you unify your customer experience, the sooner you will reap the rewards of happier clients and smarter sales. Learn how to do it now, with this free white paper.

Integrating vs Interfacing

If you have a web store or are currently researching your e-commerce vendor options, chances are you’ll have come across the terms ‘interfaced’ or ‘integrated’. What do these terms actually mean, and more importantly, what do they mean for your future e-commerce solution?

Read our white paper to get to the bottom of these common questions:

What is an interfaced web store?
What is an integrated web store?
Which one is right for my business?

Benefits of Integration

We believe that in every good company there’s a great company waiting to get out. The first step is always the hardest, but that doesn’t mean we can’t try to make it easier. Sana wanted to find a way to make e-commerce easier, and the solution turned out to be integrated e-commerce. By plugging your online sales platform directly into your ERP — where your pricing, order availability and customer information is already stored — you can leverage the data and logic you already have and transform it into a powerful, attractive web store. Download this white paper to get all the details on Sana’s integrated e-commerce solution and how it paves the way to happier clients, more sales and better partnerships.

B2B Buying Process 2019

For this 2019 report, we surveyed more than 500 buyers who purchase from manufacturers, wholesalers and distributors. We found that, although 75% of product purchases are already made online, buyers are still not buying as much online as they’d like. But is meeting this demand as simple as offering them the ability to buy online? Or do buyers expect more?

Download the report to get insights on the following topics:

B2B e-commerce today: The prominent role of online channels in the B2B buying process.
The unmet demand for (better) B2B online sales.
How to meet your buyers’ needs and move them online.
What do buyers expect from B2B online buying channels.
What can deter buyers from buying online?
Meeting B2B buyers’ KPIs through e-commerce.
Choosing the right e-commerce platform for your customer and for your business.
Preparing your e-commerce platform for the future of B2B buying.

Use these insights to better understand your buyers, stay ahead of trends and gain a competitive edge.

The Devops-Ready Security Program

Your peers and co-workers are ready for the transformation: 45% of respondents to the 2016 Puppet Labs State of DevOps survey said they expect DevOps to improve security. High-performing DevOps organizations that incorporate security into DevOps report 50% less time spent remediating security issues 2.

The implication is clear: Improving the DevOps maturity of your security program is critical to time-to market and product quality and resilience.

Streamlined Digital Asset Management Optimizes Productivity and Performance for StubHub

As StubHub evolved from a lightweight website to one that was rich with images, videos and custom views from seat locations at event venues around the world, it sought a way to streamline their image and video management. Learn how StubHub automated a time-consuming and complex image and video upload and management process, resulting in a 60% reduction in page weight and achieving a three times faster page load time—optimizing performance and user experience.

Apartment Therapy Streamlines Their Asset Workflow between Creative, Editorial & Development Teams

Apartment Therapy Media enables its readers to find their good life at home. Learn how they were able to streamline their asset workflow between their creative, editorial, and development teams, improving image quality and performance—resulting in a 10-20% reduction in size with no loss of quality. With streamlined digital asset management, they were able to create a single source of truth for all of their assets, with credits and permission rights stored in one place.

Digital Asset Management: Enabling Visual Storytelling

Digital Asset Management is Evolving. Are you ready for what's next? Download the Cloudinary eBook, Digital Asset Management: Enabling Visual Storytelling, and get insights on how Digital Asset Management is evolving to help you better upload, organize, manage, optimize, and deliver your visual content.

In the eBook, you will find out more about what the next generation of digital asset management holds, and how it can help you:

Increase time to market.
Engage customers.
Improve conversions.
Increase revenue.

Streamlined Digital Asset Management Optimizes Productivity and Performance for StubHub

As StubHub evolved from a lightweight website to one that was rich with images, videos and custom views from seat locations at event venues around the world, it sought a way to streamline their image and video management. Learn how StubHub automated a time-consuming and complex image and video upload and management process, resulting in a 60% reduction in page weight and achieving a three times faster page load time—optimizing performance and user experience.

Apartment Therapy Streamlines Their Asset Workflow between Creative, Editorial & Development Teams

Apartment Therapy Media enables its readers to find their good life at home. Learn how they were able to streamline their asset workflow between their creative, editorial, and development teams, improving image quality and performance—resulting in a 10-20% reduction in size with no loss of quality. With streamlined digital asset management, they were able to create a single source of truth for all of their assets, with credits and permission rights stored in one place.

Digital Asset Management: Enabling Visual Storytelling

Digital Asset Management is Evolving. Are you ready for what's next? Download the Cloudinary eBook, Digital Asset Management: Enabling Visual Storytelling, and get insights on how Digital Asset Management is evolving to help you better upload, organize, manage, optimize, and deliver your visual content.

In the eBook, you will find out more about what the next generation of digital asset management holds, and how it can help you:

Increase time to market.
Engage customers.
Improve conversions.
Increase revenue.

Image & Video Management Optimizes Media for Hike

Hike is India’s first homegrown messaging app, and easily enables image and video sharing for their users. Learn how they optimized their media management by automatically delivering the best image quality, reducing page load times and providing a better user experience.

Optimal Media Management for Kenshoo

Learn how Kenshoo helps the world’s leading brands and advertisers improve their image and video management workflows resulting in optimized delivery of digital assets using Cloudinary.

Efficient Image Management Improves Performance and Productivity for Hipcamp

When creating a website that allows campers to discover great destinations, Hipcamp put a strong emphasis on featuring high quality images that showcased the list of beautiful locations, regardless of whether users accessed the site on a desktop, tablet, or phone. Since 2015, Hipcamp has relied on Cloudinary’s image management solution to automate cropping and image optimization, enabling instant public delivery of photos, automatic tagging based on content recognition, and faster loading of webpages. In addition, Hipcamp was able to maintain the high standards it holds for the look and feel of its website.

Best Practices for Optimizing Web Page Speed

Consumer media consumption is rapidly shifting from text to visual images. Website content that includes compelling images averages nearly twice as many views as text, and four times as many customers would rather watch a video about a product than read about it.

This whitepaper examines the importance of visual media to your online publishing and marketing efforts, and how you can reconcile the ‘need for speed’ with the need to provide an engaging site experience to your visitors and potential customers. The whitepaper offers numerous best practices for optimizing visual media on your websites, enabling you to provide both a fast and engaging online experience to your target audiences.