Businesses globally are challenged to innovate while managing an unprecedented rate of growth. Digital data was up by 48% from 2011 amounting to an astonishing 2.7 zettabytes in 2012, and big data can increase data volume by two to three times. The real value of data lies in the insights revealed through Smarter Analytics which can help you make better, faster decisions and automate processes. It's not a surprise that CIO's are ranking Analytics as the #1 factor contributing to an organization's competitiveness. Organizations that embrace analytics are more than two times as likely to outperform their peers, have 33% more revenue growth and twelve times more profit growth. IT infrastructure is key to a successful analytics solution implementation. Efficient storage is required not only to house data but to fully enable the extraction of actionable insights at the point of impact. IBM Storage solutions provide data ready infrastructure that allow you shared access to trustworthy information, deliver actionable insights on operational data, and to provide maximum availability of business insights. IBM's Storwize family is data ready storage. The Storwize family has helped numerous clients become data ready by offering scalable growth at their own pace, and storage efficiency capabilities to maximize optimization all while providing a resilient infrastructure base."