Third-Party Delivery Reimagined – SlashdotMedia AdOps Asset Management

Third-Party Delivery Reimagined

Third party logistics (3PL) has evolved from being a popular buzzword in the logistics industry to a standard and sometimes necessary practice to streamline logistics operations. One such form of 3PL in the last mile has been coined “third party delivery” and involves companies outsourcing the on demand delivery of their products to third party fleets like Lyft, Uber, Doordash, and more.

In this white paper: “Third Party Delivery Reimagined”, we explore the first major implementation of third party delivery in the restaurant industry during Covid-19. This piece dives into the positives of this form of 3PL during this time and, more importantly, the shortcomings that these companies experienced. What you’ll find is that third party delivery in its current form of one-to-one partnerships is flawed and is not the best way to utilize these third party fleets for on demand delivery.

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