Stop Guessing, Start Measuring: How to Use Mobile Analytics to Deliver the Best App ROI

Where the business performance of their mobile app portfolios are concerned, most companies are flying blind. While traditional application portfolios are held to all kinds of ROI measure, the investment plan for mobile apps – increasingly the more crucial bet – is made by guesswork and dart-throwing.

This interactive e-book investigates how mobile is driving the need for app and portfolio measures unlike any we saw in the days of web. Good mobile analytics must deliver leading indicators of user experience to drive business investment. Includes the five mobile analytics no organization should be without.

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APIs & MBaaS: How to Extend Your Enterprise Architecture for a Mobile World

“Mobile,” as Forrester Research observes, “is pushing aging web architectures to the brink.” A good mobile architectural tier requires:


• Elastic scalability
• Prebuilt, mobile-optimized APIs
• A robust capability for building custom APIs
• Seamless synchronization
• Security & governance

Download this whitepaper and learn how each of these requirements can help you seamlessly mobilize your enterprise data to improve your mobile apps.

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Three Principles of the Mobile Era or Mastering the Mobile Shift: Three Keys to the New Enterprise

Companies positioned to win the Age of Mobile have grasped the following principles:

• Apps are different from applications
• APIs are the lifeblood of mobility
• Analytics eliminate the guesswork in mobile success

In this whitepaper, you will learn the tools, technologies and strategies that are necessary for a mobile-ready IT to master the three keys to the new enterprise. Read on to see why 70% of Fortune 100 companies use Appcelerator for their mobile projects.

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5 steps to simplify APM for business-wide results

Application downtime is just one of many costs associated with a fragmented application performance management (APM) strategy. Managing today’s more complex and interdependent mission-critical applications is a growing challenge with even larger business implications. Learn the 5 steps to simplify Application Performance Management
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Ten Answers Regarding Mobile App Testing

This white paper digs deep into the reasons testing mobile apps is fundamentally harder than traditional web or desktop applications. A collaboration by Tina Zhuo and Dennis Schultz from IBM along with Yoram Mizrachi from Perfecto Mobile and John Montgomery from uTest, these experts explore the complexities of mobile test environments, the value of the mobile device cloud, the unique role crowd sourcing can play, and how teams can leverage automation to help deliver quality apps.
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Application Release and Deployment For Dummies

Today’s competitive marketplace requires the organization to frequently release and deploy applications at the pace of user demands, with reduced cost, risk, and increased quality.This book defines the basics of application release and deployment, and provides best practices for implementation with resources for a deeper dive. Inside you will find: 1) The business and technical drivers behind automated application release and deployment. 2) Evaluation guides for application release and deployment solutions. 3) Success stories from organizations utilizing application release and deployment solutions
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Intelligent Transportation Systems ekit

The IBM Rational Intelligent Transportation Systems solution addresses the challenges with complex projects for the planning, development, deployment and lifecycle management of transportation software. Learn more by reviewing the ekit resources.
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Connecting PPM and software delivery

Learn how you can accomplish more in less time, increase the frequency of software delivery, and produce higher quality software; all without adding overhead! "Doing the right things" and "doing things right" are the essential ingredients for successful software and systems delivery. Unfortunately, with distributed delivery spanning multiple disciplines, geographies and time zones, many organizations struggle with teams working in silos, broken lines of communication, lack of collaboration, inadequate traceability, and poor project visibility. This often results in organizations "doing the wrong things" and "doing things wrong", with associated higher costs, project delays and lower quality. Managing the process of value creation and aligning it to marketplace needs and strategic objectives is key to building and maintaining a successful organization...
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Forrester: Measuring the Total Economic Impact- IBM Rational Application Portfolio Management

APM is part of a contemporary approach tomodernization and rationalization that moves organizations from tactical one-off decisions about modernizing an application or small groups of applications to making strategic decisions in the context of how well the portfolio suits current and future business plans. At its essence, APM strives to provide transparency into the key business functions an application supports and its health and viability. That brings insight to IT and business leaders, allowing them to make more strategic decisions about application investments and sourcing.
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DevOps for Dummies

Today’s fast-moving world makes DevOps essential for any business aspiring to be agile and lean in order to respond rapidly to changing customer and marketplace demands. This book helps you understand DevOps and how your organization can gain real business benefits from it. You'll also discover how a holistic view of DevOps that encompasses the entire software delivery life cycle - from ideation and the conception of new business capabilities to implementation in production - can bring competitive advantage in a continuous delivery world.
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