Simple, Effective & Flexible Marketing

The average American spends over 4 hours per day staring at their smart phone screen and text messaging is responsible for ¼ of that time. There simply is no other channel that can cut through the clutter and reach all demographics like SMS marketing.

  • Text messaging is the most used form of communication today.
  • User friendly platform.
  • Resources for navigating compliance.
  • Enterprise throughput via Microsoft cloud based technology.

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How To Make Text Message Marketing Work For Your Business

We are living in an age in which communication channels are always open, bombarding us with notifications and messages either from your families, friends, employers, or the brands we engage with.

Therefore, sometimes we might end up disabling notifications or filtering the messages we are getting via an internet channel in the search of tranquility. It is in these times that text messages prove their real value. They are broadcasted in real time, providing a clean, elegant, and effective mean of getting in touch with someone. When it comes to the relationship and communication between businesses and customers, text message marketing is an excellent tool, as it relies upon the prior agreement of the customer and the real-time engagement of the business. This white paper will address and analyze text message marketing and provide an understanding of its benefits but also of best practices to have in mind for a better implementation and achieving of all goals.

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How Avanan Compares To Microsoft Office 365 Advanced Threat Protection (ATP)

Most using Office 365 know first hand the challenges with preventing email based phishing and malware attacks. To help solve the problem, Microsoft is trying to convince their customers to upgrade to an E5 license or purchase ATP as a separate add-on. But does this pricy add-on really solve the problem? In this white paper, we'll explain how ATP falls short in securing Office 365. Further, the white paper goes beyond phishing attacks ATP misses and highlights the missing features enterprise security teams need when trying to secure O365 as a whole.

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The Total Economic Impact of Dell’s PC Lifecycle Services

Both public and private organizations acknowledge that managing the PC life cycle becomes more complicated and expensive as the variety of PC devices and employee workstyles increase. In order to be fully productive, different groups of employees have different needs in terms of end-user device hardware, software, and configuration. Dell and Intel® commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by leveraging Intel® Core™ vPro processors and Dell’s ProDeploy Plus and ProSupport Plus services.

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Evolving Security to Accommodate the Modern Evolving Worker

In order to keep pace with the growth of business mobility without falling prey to its potential risks, IT must be able to efficiently address complex issues ranging from service provisioning, device procurement, and security oversight. Why? Information workers need access to often sensitive information across a wide range of business applications and devices from wherever they are. In other words, security and privacy policies that doesn’t impede end-user productivity will empower workers and boost their performance.

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Whitepaper – Driving Healthcare Innovation with Microservices

The healthcare industry has been affected by disruption and the need for healthcare innovation. Legislative, market, and technology pressures make it imperative for healthcare organizations — including hospitals and health systems, payers, and life sciences companies — to become more agile.

IT teams in the industry are considering a microservices-based architecture as a means of accelerating healthcare innovation and increasing project delivery speed. MuleSoft research suggests that application development productivity increases of up to 10x are possible. Healthcare specifically stands to benefit from this architectural paradigm.

This whitepaper will address:

  • Why microservices matter for healthcare IT teams and for healthcare innovation.
  • Design principles for a microservices architecture.
  • How Anypoint Platform can help you implement microservices best practices.

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Whitepaper – Driving Healthcare Innovation with Microservices

The healthcare industry has been affected by disruption and the need for healthcare innovation. Legislative, market, and technology pressures make it imperative for healthcare organizations — including hospitals and health systems, payers, and life sciences companies — to become more agile.

IT teams in the industry are considering a microservices-based architecture as a means of accelerating healthcare innovation and increasing project delivery speed. MuleSoft research suggests that application development productivity increases of up to 10x are possible. Healthcare specifically stands to benefit from this architectural paradigm.

This whitepaper will address:

  • Why microservices matter for healthcare IT teams and for healthcare innovation.
  • Design principles for a microservices architecture.
  • How Anypoint Platform can help you implement microservices best practices.

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Whitepaper – Modernize retail customer engagement with APIs

eCommerce offers consumers new ways to interact with traditional retailers, resulting in changed consumer preferences – 63% of customers today would switch brands for a better connected experience, and 75% want personalized offers based on purchase history. Traditional retailers need to consider how to build a new digital retail platform strategy within their business models to engage with consumers and help maintain their competitive edge.

Read this whitepaper to learn:

  • A 4-step strategy for retailers to build a retail digital platform strategy with APIs.
  • The role APIs can play in optimizing consumer journey personalization and creating new revenue channels.
  • How a leading fast food company created a unified consumer experience by adopting a platform-based business model.

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Whitepaper – Modernize retail customer engagement with APIs

eCommerce offers consumers new ways to interact with traditional retailers, resulting in changed consumer preferences – 63% of customers today would switch brands for a better connected experience, and 75% want personalized offers based on purchase history. Traditional retailers need to consider how to build a new digital retail platform strategy within their business models to engage with consumers and help maintain their competitive edge.

Read this whitepaper to learn:

  • A 4-step strategy for retailers to build a retail digital platform strategy with APIs.
  • The role APIs can play in optimizing consumer journey personalization and creating new revenue channels.
  • How a leading fast food company created a unified consumer experience by adopting a platform-based business model.

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Whitepaper – API-led Connectivity for Government

Today, government IT teams are expected to deliver more services with fewer resources. Consequently, many agencies have prioritized legacy modernization, interoperability, and shared service models as a means towards increasing IT delivery capacity. We propose that successful execution of these initiatives within the confines of a strictly managed budget requires a new approach to integration, one centered around APIs.

Our recommended approach, API-led connectivity, builds on the principles of reuse first outlined by SOA, while avoiding many of the pitfalls that limited the success of heavyweight SOA implementations.

In this whitepaper, you will learn:

  • What forces drive digital transformation in federal government, and what role integration plays in supporting digital transformation.
  • How a civilian federal agency leveraged APIs to modernize legacy systems and accelerate the speed of integration.
  • How to build out an API-led architecture within a government agency to accelerate project delivery through promotion of reuse.

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Whitepaper – Accelerating government IT innovation

Evolving citizen and constituent expectations have created the imperative for government to digitally transform. Delivering on digital transformation grows more challenging by the year, as the proliferation of modern technologies (e.g. SaaS, mobile, IoT) forces IT teams to rethink how to best deliver projects to their constituents and deliver on their mission.

Microservices have emerged as a means through which government IT teams can increase project delivery speed without compromising on security. This whitepaper discusses the role microservices can play in government, and how API-led connectivity helps agencies to more effectively and securely implement a microservices architecture.

Readers will learn:

    • Why government IT teams must move beyond point-to-point integration.
      How API-led connectivity supports microservices adoption in government.
      How government can use MuleSoft’s FedRAMP In Process integration platform to rapidly develop APIs and microservices.

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    Whitepaper – Your Roadmap to Government IT Modernization

    Today, government IT teams are expected to deliver more services with fewer resources. Consequently, many agencies have prioritized legacy modernization, interoperability and shared service models as a means towards increasing IT delivery capacity.

    But those approaches are easier talked about than executed. As agencies embark on legacy modernization, it becomes imperative to open up the existing technology so that new innovations can be delivered as needed in a secure way.

    In this guide, produced in partnership with Govloop, we will discuss

    • A five-play roadmap to help those in government get a better sense of where to start on modernization projects.
    • An overview of the Information Technology Modernization Fund (ITMF).
    • Featured government success stories highlighting their modernization projects.
    • The IT Modernization Lifecycle, based on the recent report by the American Council for Technology-Industry Advisory Council.

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    Whitepaper – Accelerating government IT innovation

    Evolving citizen and constituent expectations have created the imperative for government to digitally transform. Delivering on digital transformation grows more challenging by the year, as the proliferation of modern technologies (e.g. SaaS, mobile, IoT) forces IT teams to rethink how to best deliver projects to their constituents and deliver on their mission.

    Microservices have emerged as a means through which government IT teams can increase project delivery speed without compromising on security. This whitepaper discusses the role microservices can play in government, and how API-led connectivity helps agencies to more effectively and securely implement a microservices architecture.

    Readers will learn:

    • Why government IT teams must move beyond point-to-point integration.
      How API-led connectivity supports microservices adoption in government.
      How government can use MuleSoft’s FedRAMP In Process integration platform to rapidly develop APIs and microservices.

  • Get Whitepaper

    Whitepaper – Your Roadmap to Government IT Modernization

    Today, government IT teams are expected to deliver more services with fewer resources. Consequently, many agencies have prioritized legacy modernization, interoperability and shared service models as a means towards increasing IT delivery capacity.

    But those approaches are easier talked about than executed. As agencies embark on legacy modernization, it becomes imperative to open up the existing technology so that new innovations can be delivered as needed in a secure way.

    In this guide, produced in partnership with Govloop, we will discuss

    • A five-play roadmap to help those in government get a better sense of where to start on modernization projects.
    • An overview of the Information Technology Modernization Fund (ITMF).
    • Featured government success stories highlighting their modernization projects.
    • The IT Modernization Lifecycle, based on the recent report by the American Council for Technology-Industry Advisory Council.

    Get Whitepaper

    Whitepaper – API-led Connectivity for Australian Government

    In the wake of recent legislative pressures and the formation of the Digital Transformation Agency, Australian state and federal government agencies face an imperative to deliver superior digital services to employees and citizens without a corresponding increase in budget. As a result, many agencies have turned to IT modernisation as a means of driving more cost-effective digital transformation.

    The key to successful execution of digital transformation initiatives depends on a new approach to integration and API strategy called API-led connectivity.

    In this whitepaper, you will learn:

    • Why Australian government agencies must change how they deliver IT projects, and the role integration and an API strategy play in supporting the modernisation of government IT.
    • How to build out an API-led architecture within a government agency to realise 2-5x increases in IT productivity.
    • How best practice from initiatives like Service NSW provide a model for government agencies to pursue digital transformation and government IT modernisation.

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