One of the exciting areas of the IoT is its potential to change how we engage with technology and transact business. The move to IoT is providing unprecedented access to data that either didn’t exist before, or was too complicated and expensive to collect. While the Machine to Machine (M2M) era focused mainly on the challenges of connecting devices, the IoT era concentrates on the opportunities presented to businesses who use connected data. This data can provide valuable context for business processes. By collecting and analyzing IoT data, groups within an organization can increase efficiencies with services such as predictive maintenance and route optimization. It can also improve the customer experience by supporting new service experiences such as omnichannel retail and smart home applications.

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