Knowledge is Power

As millions of parents load their children into school buses each morning, or drop them off in the hug-n-go lanes nationwide, their words may be varied, but they all share the same hope: that their children will get a good education and stay safe. Let's take a deeper look into this in this blog post.

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Food, Beverage and Hospitality Industries Work To Protect Patrons and Workers

You own a restaurant chain and receive word that a vendor has supplied your entire nationwide system of fine-dining eateries with tainted meat. Or a large grocery chain, and hear word that your romaine may be unsafe to eat and needs to be pulled from thousands of shelves immediately. Or you run one of the world’s largest casinos and authorities tell you that they believe there is a threat of violence at your venue. You need to reach everyone quickly to keep customers, guests and staff safe from illness or harm.

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The Construction Industry and Regroup

Jobs in the construction industry include several occupations ranked among the most dangerous in the world. In this current tight employment market, the industry is hard-pressed for both employees and time. It is under extreme pressure to build its soaring skyscrapers, buildings and housing developments on time and on budget — and to keep its workforce informed and safe from harm simultaneously.

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Don’t let your digital assets become a liability!

If content is the lifeblood of your website or application, images and videos form the heart that makes it tick and creates an emotional connection with your audience. But, by using images and videos to make the content visually engaging and meet your conversion goals, you face a new challenge: managing your digital assets. Because the images and videos are created by different teams for different channels, chaos is set to ensue. Adopting a DAM strategy, and finding the right tools, is an ideal way to ensure efficient management, streamlined operation and optimized delivery of your digital assets.

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Taking a Collaborative Approach to DAM: The Importance of Marketing and IT Synergy

Digital Asset Management (DAM) isn’t simply a storage solution or a way to consolidate and organize images and videos. In reality, it helps orchestrate unique customer experiences, at scale, across various channels. Taking a collaborative cross functional approach to digital asset management will ensure wide adoption across organizations, streamline internal operations, and improve team collaboration.

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Image Optimization: Expert Roundup

Consumer media consumption is rapidly shifting from text to visual images. Website content that includes compelling images averages nearly twice as many views as text, and four times as many customers would rather watch a video about a product than read about it.

This whitepaper examines the importance of visual media to your online publishing and marketing efforts, and how you can reconcile the ‘need for speed’ with the need to provide an engaging site experience to your visitors and potential customers.

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