Every great college or university deserves a great content management system.

In fact, every higher education institution needs a great web content management system (CMS)—it’s no less essential than a student information or learning management system. Without a CMS—or with one that’s a bad fit—you’ll find it increasingly difficult to realize recruiting goals and deliver the online experience your audiences expect.

This white paper offers a sample needs assessment for evaluating a CMS for a higher ed institution and typical areas of overspending that can occur.

What's covered in this white paper:

• General explanation of a web content management system
• Factors that should inform your CMS selection decision
• Specific CMS features to consider
• How to get started after you've made your selection