How to create, distribute and manage video content to drive ecommerce

Today, video is the most compelling content on the web, and is undeniably one of the most powerful tools available to retailers in the internet age. Yet how to create, edit, manage and distribute video across devices – and across a whole retail business – at the scale needed to satisfy the massive and growing hunger for video content is a real challenge.

This whitepaper will not only outline the familiar ideas of the power of video and why it is important, but will also focus on how to create, manage and distribute this content at scale and across channels and platforms for reuse – efficiently and cost effectively, with real ROI goals

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Streamlined Media Management Optimizes Performance and User Experience for StubHub

As StubHub evolved from a lightweight website to one that was rich with images, videos and custom views from seat locations at event venues around the world, it sought a way to streamline media management. The company implemented Cloudinary, which automated a time-consuming and complex image and video upload and management process, resulting in a 60% reduction in page weight and achieving a three times faster page load time. With the additional help of Cloudinary’s digital asset management capabilities, StubHub had better protection over its content and created a single source of truth for all their media assets.

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A Better User Experience and Improved Conversions for Reformation

Reformation — a leading sustainable fashion brand — focuses primarily on eCommerce, with more than half of their customers visiting its website using mobile devices. Relying on a basic, out-of-the-box functionality of their existing eCommerce platform, Reformation struggled to deliver images that were optimized to suit the context of every user’s device and videos that weren’t choppy and hard to watch. After integrating Cloudinary into its media workflow, Reformation was finally able to deliver high-fidelity and high-performant images, as well as videos, for each individual visitor’s device and bandwidth requirements. These changes not only simplified their media workflow, it gave Reformation’s customers a better experience that resulted in a significant improvement of its conversions and brand satisfaction.

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5 Innovative Trends In E-Commerce

Improve Conversions, Increase Revenue, and Boost Brand Loyalty.

Early digital transformation adopters are leveraging new technologies and capitalizing on hot trends resulting in improved conversions, increases in revenue and boosts in brand loyalty.

Download the Cloudinary eBook, Elevating the Digital Experience: 5 Innovative Trends in E-commerce, and learn how to leverage the hottest trends in digital media to increase your bottom line.

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Remote PC Access – Tech Insight Video

Discover how to quickly allow users access to their physical work PC when they aren't able to make it to the office by using remote PC access. From the user perspective, they can use any device, whether it be a smartphone, laptop, desktop, tablet, using any operating system and connect to the organization's site. Once they authenticate, which can include numerous multifactor authentication options, they initiate a connection to their work PC. This experience allows the user to access any application, website, or content as if they were physically located within the office.

Let's now take a look at the conceptual architecture of how remote PC functions.

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Webinar On-Demand: Workforce continuity and the Future of Work

Explore the Future of work with Scott Lane and Bryan Mann as they tackle relevant workforce topics such as:

  • Powering a better way to work a Citrix History.
  • Threats to Business and Workforce Continuity.
  • Business Continuity vs. Workforce Continuity.
  • Business Payoffs Beyond Business Continuity.
  • Zero to Remote Access in 10 Minutes.

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Remote PC Access – Tech Insight Video

Discover how to quickly allow users access to their physical work PC when they aren't able to make it to the office by using remote PC access. From the user perspective, they can use any device, whether it be a smartphone, laptop, desktop, tablet, using any operating system and connect to the organization's site. Once they authenticate, which can include numerous multifactor authentication options, they initiate a connection to their work PC. This experience allows the user to access any application, website, or content as if they were physically located within the office.

Let's now take a look at the conceptual architecture of how remote PC functions.

View Now

Webinar On-Demand: Workforce continuity and the Future of Work

Explore the Future of work with Scott Lane and Bryan Mann as they tackle relevant workforce topics such as:

  • Powering a better way to work a Citrix History.
  • Threats to Business and Workforce Continuity.
  • Business Continuity vs. Workforce Continuity.
  • Business Payoffs Beyond Business Continuity.
  • Zero to Remote Access in 10 Minutes.

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R+H Medicine Pivots Business During COVID-19

"I got an email from Zenefits last week about the process to get a small business loan. There is very little reliable information out there right now and so much of it is spam or a scam. As a business owner, it is so great to know that somebody has my back. I trust Zenefits.".

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The Coronavirus Checklist for Newly Remote Teams

This checklist was built for small and midsize businesses dealing with new work-from-home policies due to the ongoing coronavirus outbreak.

The goal is to provide practical action items to ensure business owners, operations, HR admins, and employees make a smooth transition to working from home without losing productivity. Feel free to edit the checklist as much or as little as you want, and send it as a staff memo, too.

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The Compassionate Guide to Employee Offboarding

Layoffs and firings are a natural output to the business lifecycle. While a shame culture exists around it today, we at Zenefits believe the topic could be opened up, softly, for better understanding, more camaraderie, and less guilt.

This eBook is designed to gently open the closed conversation of employee terminations.

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The State of Flexible Work Arrangements

Do you allow employees to work from home? Would you allow workers to adjust their hours or shifts? How about telecommuting?

If you answered “no” to all those questions, it turns out, you’re probably in the minority , and with recent news about the coronavirus it's time to consider the options.

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Remote PC Access – Tech Insight Video

Discover how to quickly allow users access to their physical work PC when they aren't able to make it to the office by using remote PC access. From the user perspective, they can use any device, whether it be a smartphone, laptop, desktop, tablet, using any operating system and connect to the organization's site. Once they authenticate, which can include numerous multifactor authentication options, they initiate a connection to their work PC. This experience allows the user to access any application, website, or content as if they were physically located within the office.

Let's now take a look at the conceptual architecture of how remote PC functions.

View Now

Webinar On-Demand: Workforce continuity and the Future of Work

Explore the Future of work with Scott Lane and Bryan Mann as they tackle relevant workforce topics such as:

  • Powering a better way to work a Citrix History.
  • Threats to Business and Workforce Continuity.
  • Business Continuity vs. Workforce Continuity.
  • Business Payoffs Beyond Business Continuity.
  • Zero to Remote Access in 10 Minutes.

View Now